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Utterly French and Romantic
The brand name Bonpoint has become synonymous with french children’s fashion. It is known for chic, contemporary-luxury childrenswear.The pieces encapsulate the world-renowned Parisian reputation for style. Every piece is smart, beautifully-cut and exudes modern romanticism.
Signature Style
Bonpoint is famed for its fine craftsmanship with touches of particular refinement; for example, the use of six stitches to the centimetre, instead of the standard five. The elegance and quality are evident in every stitch of the wonderful fabrics. Bonpoint is known for quieter tones, calm elegant style and perfectly-cut pieces of clothing. The utmost expression of Bonpoint style is the elegance and grace, showcased in every ensemble.
Perfect For Kids Who…
Want a little bit of French fairytale in their everyday life.
Bonpoint Fall Collection 2017
The Bonpoint Story
The Cherry Orchard was where it all began. In their family home in France, two sisters were as close as can be – like two cherries shining together on a branch. They were Marie and Dominique, and they were both talented at sewing.
Following her own childhood, Marie married Bernard Cohen and together they became parents to five children. Marie France-Cohen’s life centred around her family, and home life was synonymous with happiness. She once said,
“I have the syndrome of the snail; I cannot imagine happiness without home.”
This passion for home and family led the talented designer and seamstress to found, together with her husband, the first Parisian fashion house dedicated to children. The first store opened in 1975 on Rue de l’Universite. While almost all fashion houses begin in adulthood and make a later transition into childrenswear, Bonpoint was uniqueat the time in Paris, as the first dedicated fashion house for children.
From the beginning it was in line with Marie France-Cohen’s values that children should be respected as children, and be allowed to have a happy childhood.
It is evident that France-Cohen’s own childhood inspired the values behind Bonpoint – the brand’s ‘double cherry’ logo symbolises the Cherry Orchard, and was designed by Dominique, the sister with whom she shared happy times there.
Bonpoint Today
Modern Romanticism: A Perfect Expression of the Western European Zeitgeist
Like the cherries on the branch, Bonpoint has ripened and grown into something wonderful. Today, Bonpoint has 80 retail stores throughout the world and a small network of selective retail partners such as us.
The world’s most famous mothers are loving Bonpoint’s romantic timeless wares; for example, British supermodel Kate Moss commissioned specially-made dresses for her 15 bridesmaids, and First Lady Michelle Obama was spotted shopping at the flagship Paris store. The influence of these famous women with impeccable taste has started a whole new chapter in Bonpoint’s history.
In 2015 Bonpoint celebrated 40 glorious years, by launching its couture collection designed by Christine Inammorato. Bonpoint is expanding into high-fashion, yet always remains dedicated to its origins in childhood.
Bonpoint Preview Fashion Show Summer 2018